Tag Archives: eye makeup

This Spring, make-up trends are clean and chic with pops of colors, expertly lined, soft smokey eyes and skin that is healthier than ever before. Minimalistic purity.  More technique, more “couture”, more elegance.  Effortlessly beautiful and classic.

 

 

Introducing Marcelle Spring 2013 Eye Make-Up Arrivals. Your ticket to being ON TREND this coming season!

 

 

 

Lashes:

Everyone loves gorgeous lashes! Even on busy mornings, a simple coat of mascara can brighten up your whole face! We've all been there, right ladies? And this season, busy women everywhere will rejoice! Full, feminine, extra long lashes were spotted all over the runways!

 

 

 

 

Get the trend with the new Marcelle Twist Push-Up Mascara –  Instant Volume Mascara

 

 

-2 positions, 2 effects! Think of it as the "push-up bra" for your lashes!

-No, you are not seeing things. Yes, a twist cap! Innovative, I know! It allows you to tighten and twist the bristles together to transform the brush from definition to volumizing magic wand.

-Unique polymer brush designed to define and coat lashes by pushing them upwards. The result: long, luscious lashes!

-And clumps...what clumps? No flaking either. You put it on, it stays on.

Apply the Twist Push-Up Mascara in the regular/straight position. For added oomph!, turn the top of the cap and apply a second coat.  Ladies, it’s time to have fun with your lashes!

 

Expert Liner:

Ever since the cat-eye trend hit last year, eyeliner has become a newfound essential in one’s make-up arsenal.

During Fashion Week, a tight jet-black outline, softly smudged at times (daytime smokey eye made easy!), dominated the shows. Pair up those fluttery lashes and bold precise eyeliner, and you've got a winning combination that you can throw on in minutes!

The new Marcelle Kajal Kohl Eyeliner, offered in the traditional ancient oriental chunky format allows you that extra precise application thanks to its pointy tip (and also allows you to get closer to the mirror when applying because of its short size…yes I am looking at you, glasses wearers!). The gentle waterproof formula makes it the perfect choice to add long-lasting definition to your eyes.

-EXTREME long-wear for eye looks that last: 11H+ HOLD as an eyeliner, 6H+ HOLD on waterline 

-Soft, smooth formula just glides on for a perfectly intense black line

-Excellent coverage with just one stroke. Lining your eyes perfectly has never been this easy: simply apply the liner to the waterline in one stroke, eyes closed, starting from the inner corner to the outer corner.

Tip: To maintain the long pointy kajal tip, a Kajal Kohl Sharpener is available exclusively online www.marcelle.com after the promotional launch period.

 

 

 

Who would have thought that your "throw it on and dash" look you wear on those busy mornings, would actually be the IT look of the year! I'd say 2013 is going to be a great year! Now if only I could apply my eyeliner on my right eye as neatly as I do on my left...

In stores soon (end of January)

Here is an article to end the year in BEAUTY and prep for the new year that will be here very soon!

Is there a better way to say goodye to 2012 than by looking back on it? What a year has it been with all its weather changes! How were our beauty assets dealing with all the bad weather? Were they able to overcome the sudden changes? What did you do to protect them? Don't worry, it is not too late! Here are a few last minute tips so you can be at your best in these festive times of the year!

If you were too busy with the latest preparations these last few weeks, head over to your vanity, grab your mirror, and follow these simple steps for a quick beauty makeover in order to show your best self!

Priority goes to skincare!
Start with a gentle exfoliant designed for the face, neck and décollé - the latter is on show more than usual with evening dresses, so don't forget it! Remember to always proceed with care when using exfoliants in order to not irritate your skin. Do not apply too much pressure and use a small quantity of product to achieve great results. Massage your face, neck and décollé in circular movements while using lots of water to ensure a smooth action. When your skin has been rinsed and delicately dried, apply a face mask or treat your skin to an imbibition. What is an imbibition, you ask? Simply apply your favorite face cream in thicker layers than usual without massaging it into the skin, then let it sit on your face, neck and décolleté and relax! After ten or fifteen minutes, rinse off the mask or the layers of cream and apply your usual moisturizer, coupled with your serum. Keep in mind that a small quantity of eye cream will rejuvenate your expression!

Grab your brushes and colors!
Start with the complexion:  correctors, concealers, BB Creams and/or foundations are your first allies. Then, choose a loose or pressed powder and use it lightly on your face and décolleté to ensure a good base for the eye shadows. Eyebrows are still trending this season so ensure to properly fill them in. For the rest of your make-up, enhance your eyes or your lips, but not both! For example, if your lipstick is very dark, avoid a very heavy eye make-up. You can still line the rim of your eyes with your favorite liner and liven up your lashes with a mascara of your choice, applied more heavily than usual for a perfect evening look.

Also enjoy metallic liners and shimmery creams this holiday season for a festive, chic and glamourous effect!

Now, you only have to slip in your Holiday outfit and let the night begin!

Sneak peek on the theme of the next beauty article in January: new year, new products? When and how to clean up our beauty products?

Smoldering brown eyes, graphic cat eyes, picture-perfect skin and après-ski cheeks are just a few ways to look amazing this coming season and Marcelle has got you covered!

 

The biggest Fall 2012 make-up trend will be most seen with eye shadow: expect to see a lot of  jewel and earth tones. Dust your eyes with golds, bronze hues, greens, browns, gunmetal shades and blues.

Marcelle Cosmetics new versatile Eye Shadow Quads come in 9 different shades to let you create infinite and sophisticated make-up looks from subtle to dramatic. New chic look, new and improved formula!

Speaking of new formula, this one is also offered in an innovative Monochromatic eye shadow that offers a mix of 4 finishes of 1 colour in the same pan; mixing mattes with glamorous shimmers! Each quad can be blended together to create a tone-on-tone effect or colours can be used separately for various looks.

In total, 72 fascinating shades available!

 

Dramatic flicks and intense colours characterize the coolest cat-eyes this season! The bolder, the better this fall! For a less intense look, a thick stroke of liquid liner will do and Marcelle Waterproof Dip-Pen Liquid Eyeliner 10 H+ is just the right shape to get the look!

BB lovers everywhere rejoice! Marcelle introduces two new BB Creams : the BB Cream Anti-Aging +SPF 20 and BB Cream-to-Powder!

-BB Anti-Aging + SPF 20
The ultimate skin enhancer (lightweight moisturizer, tinted corrector, make-up base, sunscreen) +
-Immediate lifting effect
-Instantly fills fine lines and wrinkles
-Gives a healthy golden glow

Intrigued? Find out more about what it can do for you here.

 

-BB Cream-to-Powder 
A creamy texture that transforms into a powdery finish! It may be worn alone or over BB Cream for more coverage. It certainly is an ideal format for quick touch-ups and instant results, with mirror and puff.

8 in 1 Multi-Benefits. The first BB Cream-to-Powder formulated especially for Canadian women. Having a hard time finding it in stores? Purchase online and have it delivered to your front door!

Available now in stores or online at shop.marcelle.com

It's time to start planning your fall beauty look!

As far as I'm concerned there are two types of people in the world: people who like their mascara to lengthen and those like it to thicken. I suppose there are mascaras out there that claim to do both and I guess if you are the kind of person who can't make up their mind about which camp they fall into, this might be an option for you, but really, don't you think that's kind of wishy washy? Pick a side already!

I'm a lengthening person myself so my little ears always perk up when I hear about something new and exciting that promises to give me length, definition and in this case also curl! The fact that the name starts with an "X" doesn't hurt either, it makes it sound kind of naughty...

Marcelle Xtension Plus Mascara knows how to whet my appetite by promising me extreme lash and ultimate curl with a specially developed polymer brush that defines and separates lashes while minimizing clumping and increasing lash length by coating each and every lash. One side of the brush offers a row of longer bristles that grab even the smallest lash and stretches them from root to tip up to their maximum potential with a tapered end that eases dispersion even on those hard to reach lashes. If you love being grabbed, this is the mascara for you!

The expert tip for using this mascara is to begin application with the longer row of bristles to grab and coat each lash, then rotate the brush to apply with the other side to finish your look. For an even more dramatic effect, apply more than one coat and stretch the outer corner lashes with an outward movement using the tapered tip of the brush.

Personally, I'm a long time fan of Marcelle mascaras. I'm a frequent sufferer of allergies of unknown origin that cause my eyes to water like crazy so during these bouts, I have to be careful about what I'm wearing on my eyes so as not to aggrevate the problem. As Marcelle mascara's are hypo-allergenic, perfume free and opthamologist tested, they are a great choice - also excellent for contact wearers too!

As for those thickening people... well you can't really trust them anyhow, can you...?

In my opinion the key to a happy marriage/relationship is seperate bathrooms. One of the reasons I've always thought this is because if we did share, I know that my husband would end up using my stuff - moisturizer, shampoo, cleanser - whatever - and I buy expensive stuff so that would bug me to no end and would soon have us headed for divorce!

Now I understand that not everyone has the luxury of seperate bathrooms and sometimes the spouse isn't the problem but rather your teenage daughter or roommate who likes nothing better then using your obviously far superior products. The perfect solution of course is a quality product at a reasonable price preferably in an economy size format (or selling your teen to gypsies but that's kind of frowned on)!

Ta da! Marcelle feels your pain and as of this week, is releasing a special-edition super sized Essentials 3 in 1 Cleanser! With 400 mL of cleansing, toning and make-up removing goodness in one pump bottle you are sure to appreciate it's non-greasy, non-drying, no-rinse, oil, soap, perfume and paraben free formula which leaves your skin soft and refreshed! Even if you both like different removal methods, no worries - you can take this one off dry with a cotton pad or wet with a washcloth, it really is a multi-tasker!

If you are sharing it with a husband or other male friend who doesn't wear make-up it's still a great and very gentle cleanser for him! Of course I still advocate no sharing - buy the big one for just yourself and enjoy the fact that it will just last you twice as long! And at $17.50, it's a total steal (no, I'm not saying steal it, buy it for heaven's sake)!